Understanding of the authorities who manage the administrative framework around music rights and expliotation

Insight into the various copyrights in recorded and live music

Insight into the evolution of the music industry from a traditional to technology based operations

Understanding of the opportunities for success through the use of technology

Introduction to the fundamentals of traditonal and digital marketing

Understanding how to develop engagement through effective social media content strategies

Introduction to monetization strategies for your music

Introduction to the international agencies responsible for collecting & distributing music royalties

Introduction to fund raising alternatives for independent artists

Understanding how to leverage your fan community to raise funds and make money togehter

Introduction to the fundamentals of promoting your music on video streaming platforms like Youtube, Vimeo et al

Understanding how to develop engagement through effective content strategies

Introduction to the integral role a distributor plays in the success of your music

Understanding of the essential steps in developing a comprehensive global distributionstrategy

Insight into the growing importance of the hyperactive fan community

Understanding the different stages of conversion from social media engagement to direct to fan marketing & sales

Introduction to the technical infrastructure that supports independent music

Understanding how to market, manage and monetize your music using new tech

Introduction to the essential stages in developing a robust artist development strategy

Insight into the integral role artist & business development plays in independent music

Introduction into the core steps in planning & developing a comprehensive plan for an independent music release

Understanding of essential cost implications for an comprehensive independent release campaign